Who Rules the Mat- Unveiling the Owners Behind Core Power Yoga’s Revolution
Who owns Core Power Yoga? This question has intrigued many yoga enthusiasts and curious minds alike. Core Power Yoga, a popular yoga brand known for its dynamic and powerful flow, has a fascinating history and ownership story. Let’s delve into the details and uncover the identity behind the brand that has become synonymous with high-energy yoga practices worldwide.
Core Power Yoga was founded by Kino MacGregor in 2002. Kino, a dedicated yoga practitioner and teacher, created the brand with the vision of bringing a unique and transformative yoga experience to the masses. Initially, Kino owned and operated Core Power Yoga as a single studio in Santa Monica, California. However, the brand’s popularity quickly grew, and it expanded to multiple locations across the United States.
In 2013, Core Power Yoga underwent a significant transformation when it was acquired by a private equity firm called KKR (Kohlberg Kravis Roberts). This acquisition marked the beginning of a new era for the brand, as KKR provided the financial backing and strategic guidance to fuel its rapid expansion. Under KKR’s ownership, Core Power Yoga began to expand its presence globally, opening studios in various countries and solidifying its position as a leading yoga brand.
The acquisition by KKR brought along with it a new set of challenges and opportunities. While the financial backing allowed for growth and development, it also raised questions about the brand’s core values and the integrity of its yoga practices. Many yoga practitioners and followers of Core Power Yoga were concerned about the potential dilution of the brand’s unique identity and the impact of corporate ownership on the teaching philosophy.
However, Kino MacGregor, the founder, has remained actively involved in the brand’s operations and continues to guide its direction. She has emphasized the importance of maintaining the essence of Core Power Yoga while embracing the opportunities that come with corporate ownership. Kino’s commitment to the brand’s core values has helped to ensure that the yoga practices and teachings remain true to the original vision.
Today, Core Power Yoga continues to thrive under the ownership of KKR. The brand has expanded to over 200 studios worldwide, offering a variety of classes and workshops that cater to different levels of practitioners. While the ownership structure has changed, the brand’s commitment to providing a powerful and transformative yoga experience remains unwavering.
In conclusion, Core Power Yoga is currently owned by KKR, a private equity firm that has provided the necessary resources for the brand’s growth. Despite the changes in ownership, Kino MacGregor, the founder, remains an integral part of the brand’s journey. As Core Power Yoga continues to expand and evolve, it remains dedicated to its core values and the transformative power of yoga.
